Introduction
The University sought a robust CRM solution to streamline and manage its Student Recruitment and Enrolment processes. The solution needed to support the digital transformation of the University’s processes and offer seamless integrations to empower staff across departments.Â
Challenges
Fragmented Data
Student recruitment, outreach, and admissions data were scattered across different systems, leading to inefficiencies and potential errors.
Manual Processes
Many stages of the recruitment and admissions process were manually driven, making it time-consuming and prone to mistakes.
Complex Student Journey
Managing and tracking the complex path of an applicant from initial inquiry to enrolled student was cumbersome and difficult.
Communication Gaps
Lack of unified communication channels for engaging with applicants, leading to inconsistent messaging and missed opportunities.
Reporting Difficulties
The absence of centralized data made generating reports for insights into recruitment, marketing campaigns, and outreach efforts challenging.
VE3’s Approach
Agile Implementation Methodology
VE3 employed an agile implementation approach, ensuring flexibility and iterative development throughout the project.
Phased Rollout
The project was divided into phases, starting with Student Recruitment, Outreach, Admissions, and Marketing, allowing for a manageable and controlled implementation.
Ongoing Support and Maintenance
VE3 provided comprehensive support and maintenance, including training programs and in-depth documentation, to ensure the University's long-term success with the CRM system.
VE3’S Technical Solution
MS Dynamics 365 integrated various student data sources, providing a unified view of applicants, enhancing cross-departmental collaboration, and ensuring accurate, up-to-date information is always available.Â
Outcome
The University of Leeds successfully implemented a Dynamics 365 CRM solution with the help of VE3. This resulted in improved enquiry management, a more efficient student journey, increased process efficiency, and data-driven decision-making.Â
About
VE3 supports organizations in implementing and customizing Microsoft Dynamics 365, a suite of cloud-based business applications. This offering includes configuring and integrating Dynamics 365 modules, such as Sales, Customer Service, Finance, and Supply Chain Management, to meet specific business needs.Â
Case Study
Partner with Us
VE3 supports organizations in implementing and customizing Microsoft Dynamics 365, a suite of cloud-based business applications. This offering includes configuring and integrating Dynamics 365 modules, such as Sales, Customer Service, Finance, and Supply Chain Management, to meet specific business needs. VE3 helps clients optimize their operations, improve customer engagement, and drive business growth with Dynamics 365. Â